• Animal Health and Nutrition
  • Qualitative Research
  • Quantitative Research
  • MarketShare Tracking Studies
  • MarketPotential Studies
  • VetoStat CRM Software
• Crop Protection and Biotech
• Agricultural Machinery and Equipment
• Human Health and Nutrition
• Consumer and Food Chain

VetoStat™ Customer Relationship Management Software

The need for effective management, communication and use of information is evolving. At GfK Kynetec we have developed a solution for animal health and nutrition companies through our industry-leading VetoStat™ software.

This customizable software allows you to access accurate and relevant views of your sales data and the activity of your sales force. Designed for the sales representative, sales manager, product manager, marketing manager or managing director, VetoStat provides a wealth of resources that enable you to contribute to the success of the company.

The power of an analysis tool

With VetoStat you can:

• Analyze sales and trends (three-year history) per month, by cumulative moving total (e.g., relative quarter or year), by cumulative fixed total (e.g., calendar year), or by periods that you define
• Cross tabulate information – customers, distributors, product ranges, individual products, presentation/form, geographical areas
• Print, export or save selected information

Combined with the wealth of information necessary for effective CRM

With VetoStat you can:

• Qualify your customer database
• Plan your visits
• Enter your visit reports
• Monitor and analyze your contracts or orders
• Establish scorecards/conversion rates
• Prepare mailings

VetoStat is a unique application, combining a quantitative analysis tool with CRM, that can be adapted to precisely meet your individual needs and ways of working.  Our dedicated team will listen, analyze your requirements and deliver an optimum, intuitive and user-friendly solution.