Imagine if you could peer through the shop window at the world’s shoppers, observing their behavior and asking their opinion of how they buy today, and what they expect of retail tomorrow.
At this year's Annual General Meeting on May 20, changes to the Supervisory Board of GfK SE will come into effect.
Do Brexit jitters explain 18-point fall since March 2015 in sentiment over future prospects for general economy?
GfK’s long-running Consumer Confidence Index remained at zero in March.
The overall optimism of German consumers has lessened somewhat in March. The overall index is forecasting 9.4 points for April following 9.5 points in March. Both economic and income expectations as well as propensity to buy suffer losses.
Eyeota – the global leader for local audience data – and GfK, one of the world’s leading market research organizations, have formed a partnership.
GfK has achieved a sales growth of 6.2 percent in 2015, despite a stagnating market environment.
London, March 11, 2016 - GfK has been awarded the title of “Best Analyst” at the PCR 2016 awards that were held in London this month to celebrate the finest within the UK's PC and technology industry.
Consumers say companies should focus on providing good jobs, good quality products and being environmental.
GfK and Nielsen announce that they are in discussions to develop a set of services for advertisers, agencies and media groups...
It's time to think differently. Today's consumers are harnessing technology to reinvent themselves, their lives and their communities. They are changing the existing value system. Connected Consumers embrace freedom, acceleration and intimacy. Are you ready? The future is now.
GfK will release the latest version of the geomarketing software RegioGraph along with up-to-date maps and market data on March 24. RegioGraph 2016 gives users the ability to access map analyses online with a Web viewer, geocode IP addresses and import address data more quickly. RegioGraph is a powerful, easy-to-use software solution for location intelligence applications ranging from market and target group analyses to sales territory planning and optimization and expansion planning.
GfK is further developing the setup of the North America business effective March 3, 2016. The business currently consists of two separate sectors, but these are being more closely combined under the One GfK strategy. The result will enable GfK to offer its range of services in North America in a more integrated manner. Gary Cofer is announced as the new lead for the joint North America business.