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Global Studies - Always reachable

Always reachable

Global study: “Always reachable” mindset passes 40 percent led by Russia, China and Turkey

We asked the online population in 22 countries about how strongly they agree or disagree with the statement, "To me, it is important to always be reachable wherever I am".

  • 42 percent of the connected population firmly agree (top two boxes in a 7-point scale)
  • 11 percent firmly disagree (bottom two boxes)
  • Germany, Sweden, Canada and Netherlands run counter to the international trend, with more of their connected consumers firmly disagreeing than agreeing

Countries included are Argentina, Australia, Belgium, Brazil, Canada, China, Czech Republic, France, Germany, Hong Kong, Italy, Japan, Mexico, Netherlands, Poland, Russia, South Korea, Spain, Sweden, Turkey, UK and USA.

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