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Success Stories

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  • Social media: Separating customer sentiment from the noise
    • 09/14/15
    • Automotive
    • Digital Market Intelligence
    • Greece
    • English

    Social media: Separating customer sentiment from the noise

    The GfK Social Media Intelligence solution helped our client to understand customer sentiment about a new car model, allowing it to sharpen its marketing approach.

  • Maximizing digital advertising impact
    • 09/01/15
    • Consumer Goods
    • Digital Market Intelligence
    • Greece
    • English

    Maximizing digital advertising impact

    Our research empowered Hawaiian Tropic to better target existing and new audiences in Italy, and to engage with them more effectively.

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