GfK presents data and prognosis for online retail over the coming decade
GfK comprehensively analyzed the online turnover share of Germany's major product groups. The analysis includes a prognosis for online retail extending through the next decade. GfK predicts that the share of online turnover from products groups in Germany will double during this period.
"Our prognosis shows that the online boom does not mean the end of stationary retail," says GfK retail real estate expert and project lead Dr. Gerold Doplbauer. "In fact, there's a natural tendency toward saturation already apparent in online retail."
The key highlights of the analysis are:
Click here to download the white paper.