Assess video and digital display ads to create the best brand experience
What it is
A turnkey solution to pre-test high volumes of virtually all types of videos and digital banner advertisements in a realistic web and mobile environment
How it works
Respondents are exposed to two slightly blurred web pages that feature your test ad(s) and a competitive benchmark
They then interact with the page to show which part they would like to become clear, and we track their progress all along
We then ask respondents what ads, if any, they recall seeing on the pages using an aided list of brands, and to indicate the overall emotional imprint that remained
We evaluate digital video ads in a simple, respondent-friendly, mobile-enabled environment utilizing Google Consumer Surveys.
Accelerate and optimize your digital ad spend and overall campaign ROI by assessing the fitness/aptness of your ads prior to campaign launch.