The explosion of the internet and proliferation of digital technologies have raised connectivity to a whole new level. Consumers’ expectations of being presented with personalised information and services on demand are on the rise.
Today’s savvy consumers are no longer content with the traditional relationship they have with the brands they consume. Faced with a constantly evolving retail, technology and digital landscape, it is imperative that brand marketers and advertisers master the art of thriving and surviving in a new world where the lines between the physical and digital self are vanishing.
This exclusive GfK conference will showcase the latest GfK insights on today's connected consumers and what this means for businesses in the APAC region.
The Connected Consumer
June 7, 2016, 1 – 6 pm
The Ballroom, Raffles Hotel
1 Beach Road Singapore 189673
Cocktails follow after the conference.
Please register for the event here: