With only 8%* penetration and 1% yoy growth, telematics-based policies still make up only a small part of GB’s total car insurance market.
56 percent of the UK's online population read books either daily or at least once a week - just under the international average of 59 percent (across 17 countries). China has highest percentage of “every day” book readers. Netherlands and South Korea tie for the highest percentage who say they never read books. Women are more likely to be avid book readers than men.
See GfK's Corinne Moy speak about The future shape of market research at MRS conference Impact 2017
GfK experts Imran Choudhary and Ranj Dale summarise the key highlights from the show.
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GfK’s long-running Consumer Confidence Index has decreased one point this month to -6. Three of the five measures saw decreases in February, and two measures saw increases.
GfK’s innovative research for Janssen Pharmaceutical has been shortlisted for a BOBI (Best of Business Intelligence) award in the Best Business Impact category.
GfK, has released findings showing which vehicle features, from a given list, people see as being ‘very important’ in a vehicle.
Another strong set of results for the final quarter of 2016 completes a further year of growth in sales of building materials through UK builders merchants.
It’s often been said that the world is divided into two kinds of people; those who like to spend their holidays seeing and doing things, and others who just want to lie on the beach. Recent global research from GfK shows that the truth is a little more complicated.
All in all, 2016 has been a successful year for tyre manufacturers in the UK. Following the increasing number of SUVs on the road, 4x4 tyre sales grew notably by 18% units sold* yoy, but overall GfK’s Panel Market GB was flat.
Consumers are more connected than ever. New technologies and the benefits they bring have a significant impact on people’s behavior and their relationships with brands. Find out what that means for your business!