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GfK in Belgium

GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. More than 13,000 market research experts combine their passion with GfK’s long-standing data science experience. This allows GfK to deliver vital global insights matched with local market intelligence from more than 100 countries. By using innovative technologies and data sciences, GfK turns big data into smart data, enabling its clients to improve their competitive edge and enrich consumers' experiences and choices.

Offices in Belgium

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Latest Insights

Here you can find the latest news, studies and publications from GfK Belgium.

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    • 06/06/17
    • Shopper
    • Belgium
    • English

    E-commerce in Belgium – Q1 2017

    For the first time, e-commerce in Wallonia grows faster than in Flanders.
    • 06/06/17
    • Point of Sales Tracking
    • Belgium
    • English

    Retail Reports Q1 2017

    Welcome to the first Retail Report of 2017! Stay tuned if you want to know how the Belgian non-food market performed in this first quarter.
    • 06/06/17
    • Point of Sales Tracking
    • Belgium
    • English

    Retail in general: 2017 off to a good start

    2017 started off on a positive note, with a total increase in the non-food sales of 1.4%, compared to the same period last year. Although the year 2016 rounded up a negative growth of 0.7%, it concluded on a positive momentum in its last quarter, of +2% compared to Q4 2015. Let us hope that this positive trend is here to stay, for a great 2017! The comparison is based on the sum of all non-food markets measured by GfK POS Measurement.
    • 06/06/17
    • Point of Sales Tracking
    • Belgium
    • English

    IT & Office: IT & Office show upward trends

    During the first quarter of 2017 the IT and Office Equipment market increased in value by almost 2%, for a total value of close to 500 Mio €.
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