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Public Communications and Social Science

Public Communications and Social Science

Your challenge: Listening to your stakeholders to provide leadership, and making sure your story gets heard.

GfK's Public Communications and Social Science team is here to help

The volatile public affairs environment makes it more important than ever to manage your key external relationships and image. The evolving communications landscape makes it more challenging than ever to be heard with credibility.

Connecting effectively with key stakeholders requires understanding their needs, values, and expectations and communicating your capabilities, principles, and leadership. 

We provide high profile, high stakes, high caliber research central to clients’ social missions and public objectives:

  • Research released to the media or other stakeholders outside of the client’s organization
  • Research submitted to peer-reviewed journals or regulatory agencies
  • Complex research designs not feasible via existing panels, or with hard-to-reach populations

American Association for Public Opinion Research (AAPOR) Transparency Initiative

GfK Government & Academic and GfK Public Communications & Social Science are proud members of the American Association for Public Opinion Research (AAPOR) Transparency Initiative, demonstrating GfK’s commitment to high-quality research. By joining the Transparency Initiative, these two GfK groups have taken a voluntary pledge to abide by AAPOR’s highest standards for the disclosure of research methodology.

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