Latest press releases

  • German consumer climate improves as year draws to a close
    27 November 2014 - Findings of the GfK Consumer Climate study for Germany for November 2014
  • Monitor Emotional Imprint of customer experience to manage customer loyalty
    13 November 2014 - GfK is measuring the 'emotional imprint' of customer experiences as a major new approach that addresses the acknowledged gap between customer satisfaction and customer loyalty.
    Not applicable
News and Events

‚ÄčAbout GfK

 OUR TEAM OF DATA SCIENTISTS TURNS BIG DATA INTO SMART DATA THAT ENABLE OUR CLIENTS TO CREATE WINNING STRATEGIES