continuing growth in q4 results in a positive year
Welcome to the final part of 2014. In this update I will discuss the trends of the fourth quarter of last year.
The Belgian non-food market continued to recover in the fourth quarter. We noticed a 1.9% growth in turnover compared to the same period last year. Especially the telecom business was driving the market during this last quarter.
It performed outstanding, thanks to subsidize smartphone sales and the release of new high value smartphone models. We noted double-digit growth rates in volume and value. It became by far the best quarter ever in the history of telecom!
On one hand we had that great performance of telecom, at the other hand all other sectors declined in Q4 of 2014. The Media & Entertainment sector showed the biggest loss in absolute value and the Consumer Electronics business couldn’t remain the positive trend after the World Cup Football in Brazil.
Nevertheless we ended the full year 2014 with a small increase in turnover of 0.4%. The IT and Small Domestic Appliances sectors contributed to this growth.
I would like to wish you all the best in 2015 and see you next time @ Retail Reports.
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