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Latest press releases

  • Looks count when buying tech products
    26 August 2015 - In anticipation of new technology gadgets being launched this summer, GfK has released international findings on whether the look and style of a technology product is important to consumers, in deciding which one to buy.
    Read more >  PDF (English)
  • Increased sales in the Western European Technical Consumer Goods market
    26 August 2015 - Results for GfK TEMAX® Western Europe for the second quarter of 2015
    Read more >  PDF (English)
  • German consumer enthusiasm slightly dampened
    21 August 2015 - Findings of the GfK Consumer Climate study for Germany for August 2015
    Read more >  PDF (English)
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