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Latest press releases

  • German consumer climate upswing continues
    26 February 2015 - Findings of the GfK Consumer Climate study for Germany for February 2015
    Read more >  PDF (English)
  • Shoppers bringing online competition inside bricks-and-mortar stores
    23 February 2015 - Four in ten shoppers worldwide are using their mobile phones while shopping inside a store to compare prices. The same number are contacting friends or family for advice. And over a third are taking pictures of products they might buy.
    Read more >  PDF (English)
  • Global smartphone sales exceed 1.2b units in 2014
    17 February 2015 - Global smartphone sales set a new milestone in Q4 2014, reaching $115bn for the quarter, an increase of 20 percent year-on-year, according to GfK data. The number of units sold globally increased to almost 346m, up 19 percent on Q4 2013.
    Read more >  PDF (English)
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